Introducing: Jean-Francois Laurent

Jean-Francois Laurent (TAFISA)
  • Who are you and what do you do?

    My name is Jean-Francois. Originally from Lorraine I crossed the Franco-German border 7 years ago to work for TAFISA and now act as TAFISA’s Junior Director.

  • What is your favorite story about joy of movement?

    The story of Malcolm Freake OAM, to whom I owe my passion and current vocation in the field of Sport for All and physical activity. Malcolm, was fighting against cancer and found the strength to heal with movement and physical activity as his lifebuoy. Once saved, he invested to create the Bluearth Foundation, an Australian-based NGO where I performed an internship during my Masters in 2012, to promote Sport for All and physical activity for health and well- being. Together with experts he launched the Bluearth approach and targets kids in schools and communities nation-wide to develop a lifelong love of physical activity and change children’s lives through movement and mindfulness – also in Aboriginal communities. The Bluearth Foundation is now recognised nationally by the Australian Sports Commission and among the Number 1 physical activity promotion NGOs in Australia. Malcom’s vision and dedication brought me to change my studies and career path from journalism to Sport for All management and, in 2013, to TAFISA.

  • What is the craziest thing you have ever done?

    Cross the street when the Ampelmann (the light) is red in Germany!

  • What would you tell your younger self?

    Do not be so shy and dare! Stop the routine and do what you like and the things that really matter to you.

  • How can we use joy of movement to change the world?

    Inspire others and relate life-changing movement & physical activity stories from common people. Dare every active person to escort 1 inactive person and have fun moving!

  • If SINN-i could do one thing, what would it be?

    Mobilise technology to find solutions making inactive people active.