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okokok/srv/wordpresses/sinnokokok Martin Soutschek – SINN International

Introducing: Martin Soutschek

Martin Soutschek (Outdooractive GmbH)
  • Who are you and what do you do?

    I am Martin, director for Research & Development at Outdooractive. Every day, I try to dig out new reasons and talk with lots of people to better understand, why a world without our platform would be less worth living in and how we can collaborate to drive innovation for digital outdoor tourism.

  • What is your favorite story about joy of movement?

    I was inspired by the incredible story of Joe Simpson in “Touching the Void”. After he broke his leg and was cut off the rope from his partner in a desperate emergency situation on retreat from a difficult climb in an exposed and remote area in the Peruvian Andes, he was facing death. His persistence to keep making hopeless decisions and his endurance crawling back to base camp over several days, knowing he was certainly believed dead by his partner, are an admirable and outstanding example for the meaning and impact of movement and human willpower for survival.

  • What is the craziest thing you have ever done?

    According to my sister, it was climbing up the balcony of the first floor of our family house with a bike on the shoulder to wake her up by creating a light flash through the window using the bike dynamo (I had forgotten my keys, ringing the bell to freak out everyone in the middle of the night was not an option and she would not wake up just by knocking on the window).

  • What would you tell your younger self?

    Take care of others and lead with a positive attitude and mindset - and for yourself: Eat healthy, drink water, get enough sleep and never stop craving to explore and discover.

  • How can we use joy of movement to change the world?

    Nudge people to feel the joy and provide sufficient support and leadership for people to develop a movement mindset that enables them to establish healthy habits for an active and sustainable lifestyle themselves.

  • If SINN-i could do one thing, what would it be?

    Figure out how the physical movement energy of a person could be used to provide and support 100% of the energy required for all their mobility needs.